Swisscode announce Dr Kannan Athreya as new brand ambassador

Cosmeceutical skincare brand Swisscode has announced doctor Dr Kannan Athreya as its newest brand ambassador. 

Dr Kannan Athreya MBBS DRCOG DipDerm (Dist.) is an experienced NHS Doctor and NHS GP who has been practising for over 22 years. Now the owner of a private GP and aesthetics practice, Essex Private Doctors in Shenfield, Essex, Dr Athreya has developed a deserved reputation as one of the most skilled, experienced and trusted advanced cosmetic physicians in the South East.

In his role, Dr Athreya will represent the premium Swisscode brand by encouraging men and women to combine its pure concentrates and stem cell cocktails with their normal cosmeceutical skincare products. Swisscode, distributed in the UK by Pure Swiss Aesthetics, is a Swiss skincare brand supported by strong clinical research. 

The Swisscode Pure collection is made up of seven concentrates, which Skin Concept claim each address specific skin needs. The trio of Swisscode Bionic serums, designed for use alongside the Swisscode Pure concentrations, are produced from natural plant stem cells and aim to combat symptoms of ageing skin.

The use of the cells was derived from the plants’ natural defence mechanism that protects them against environmental stress and limits harm. These formulations are also ISO certified, therefore free from alcohol, parabens, and preservatives, in order to reduce the chance of skin irritation meaning that they can also be used throughout pregnancy.

“I’m very excited to be the Swisscode Brand Ambassador,” says Dr Athreya. “Swisscode Pure and Bionic ranges are a brands that I respect, trust and believe in. I love the products and recommend that both men and women should use Swisscode to boost their skin care regime, every day.”