Consumers warned against taking online skincare advice

23% of women have suffered a bad reaction as a result of taking skincare advice from friends, family and online sources. A survey conducted by Canterbury Skin and Laser Clinic found that of 500 women asked, almost a quarter had a bad reaction after trying quick fixes or testing out skincare myths recommended by unqualified sources. The research suggests that the role of a qualified professional is perhaps more crucial now than ever, with many consumers falling foul of the wealth of potentially dangerous advice and home remedies from online beauty “gurus” on the internet.