Environ skincare launches new global marketing campaign
Environ has launched a new global marketing campaign presenting a fresh new direction for the brand, combining bold new messaging and a compelling, distinctive view on skin and life.
The Reborn Beautiful campaign features three new models who will appeal to a new millennial audience.
Driving the campaign is a series of brand films as well as an inspiring brand manifesto film.
Kirstin Kruger, Environ’s global brand team marketing manager said, "Environ has always appealed to its consumers with the scientifically proven effectiveness of its product ranges. Now, with the launch of the global ‘Reborn Beautiful’ campaign, the brand will appeal to both the mind and the heart.”
Ewa Johnson, head of communications for the International Institute for Anti-Ageing, UK and Ireland said, “We already know that Environ is the skincare of choice for discerning individuals who are serious about creating and maintaining strong, healthy skin. Now with the new brand message, we will look forward to welcoming a new generation to the Environ skincare solution”
New look point of sale and merchandising such as in-salon shelf talkers, display headerboards, client facing brochures and posters and strut cards have been designed to support skincare professionals spread the message.
To watch the video visit https://iiaa.eu/environ
