Galderma launches ‘Your Little Winter Helper’ campaign to support clinics’ promotional activities

Galderma has launched the ‘Your Little Winter Helper’ dermal filler campaign to support its customers in promoting their business this winter via specially targeted social media and open day materials.

The campaign includes branded visuals, video GIFs and messaging which highlight the versatility of dermal fillers and skinboosters. The vibrant, easy-to-use materials have been designed with patients in mind and can be used by clinics on Facebook, Instagram and Twitter, as well as on their website and in clinic. To help customers promote their clinic open day events, Galderma has also created a series of non-branded eye-catching materials that can be tailored for individual use. Materials include invitations, messaging and promotional social media images.

“During the winter months people often come to my clinic with skin that is dry and lacklustre and want a treatment that will refresh their skin ahead of the festive party season,” said Sabrina Shah-Desai, leading aesthetic reconstructive oculoplastic surgeon, Director of Perfect Eyes UK, and Founder-Director of OFAA (Oculo-Facial Aesthetic Academy). “More and more men are turning to dermal fillers and what’s great about the Galderma campaign is that it includes images which will appeal to both men and women, so I can select the right image and channel for each target audience.”

“Following on from the success of Galderma’s Valentine’s and Summer campaigns, we wanted to make sure that our customers are equipped with the tools they need to promote their business during the all-important run-up to Christmas,” commented Katie Bennett, Restylane Brand Manager UK and Ireland, Galderma. “The materials for this winter skin campaign have been specially created to help our customers boost their profile on social media channels, via open days and in clinic.”