Updated on
31st Mar 2026
Injectable manufacturer Laboratoires VIVACY has announced the appointment of Katie Hughes-Dawkins as the new sales director for the UK and Ireland.
Bringing over 25 years of experience across clinical practice, commercial leadership and brand strategy within the aesthetics industry, Katie’s new position is key to accelerating VIVACY’s expansion.
“VIVACY represents innovation, scientific integrity and long-term partnership; and I am delighted to be joining at such an exciting time for the brand and lead the next phase of growth in the UK and Ireland,” shares Katie.
Katie has built a strong reputation throughout her years of industry experience, driving revenue growth, developing high-performing teams and cultivating trusted relationships with leading clinics and key opinion leaders globally.
