SMART Ideas, Raddison Blu, Portman Square, London

The Consulting Room hosted its popular SMART Ideas event at the Raddison Blu, Portman Square at the weekend. This followed on from its first event of the year in Manchester in February. Both the London and Manchester events included three parallel CPD-accredited agendas, with a dedicated clinical agenda from Cosmetic Courses; a dedicated business agenda from The Consulting Room Group and a dedicated digital marketing agenda from Adam Hampson, founder of Cosmetic Digital, who specialises in website design for the aesthetics sector. The London event also saw the official re-launch of the Consulting Room website. The redesign includes a fully mobile responsive site for use on smartphones/tablets, as well as the introduction of its consumer facing brand, “The Cosmetic Guru”, and a new social space - The Cosmetic Community - for consumers to interact with each other and clinicians, as well as leaving reviews, comments and accessing clinic offer and event information for their local area.