Industry commercial sales expert Charlotte Cockram has announced the launch of Aurea Skin Expert, a partnership-led business designed to bridge the gap between aesthetic brands and practitioners across Europe.
Moving away from the traditional, transactional distribution model, Aurea Skin Expert focuses on deep, commercially driven relationships, education, and strategic support to help clinics grow smarter and more profitably.
At launch, the company has secured a partnership with three skincare brands, each bringing distinct, complementary strengths to the portfolio:
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Clinical Skin: Known for its results-driven, advanced clinical formulas.
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Glytone: Renowned for its targeted glycolic acid expertise.
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Biopelle: Recognized for its trusted, physician-dispensed skin health credentials.
With over 25 years of commercial sales leadership, including two decades dedicated exclusively to premium skincare and aesthetics, founder and director, Charlotte Cockram created Aurea out of a desire to redefine how brands interact with clinics.
"Aurea was built from a belief that great brands need more than supply, they need real partnership.
"Too often, clinics are sold to rather than truly supported. Products matter. But clinics do not grow through boxes arriving at reception. They grow through better skills, better thinking and better support," shared Charlotte Cockram.
"We are delighted to partner with Charlotte and Aurea Skin Expert across Europe. Charlotte brings clear commercial thinking, exceptional energy, and a modern approach centered on genuine support for clinics. Her vision for education, practitioner development, and long-term partnerships aligns perfectly with how we see our brands growing," shared Michelle Horowitz of Clinical Skin.
Contact charlotte@aureaskinexpert.com for more information
